E-Commerce Officer
Aranguez or Mount Hope or Curepe, North Central
Full time
Posted On 10.15.2024
Employer
Description
The E-commerce Officer, will market and grow our E-Commerce platforms via the implementation and coordination of E-commerce sales strategies, monitor the daily operations of these online platforms and execute e-marketing campaigns to reach stated sales targets. The incumbent will provide online sales analysis, prepare sales and traffic reports. He/she must possess strong analytical abilities and good decision-making skills as they sift through consumer and competitor insights to effectively market these brands in a highly competitive market space. Strong, effective communication skills and the willingness to work in a highly collaborative environment are also required alongside creative problem-solving skills in handling the customer’s concerns. The incumbent must also possess decision making and problem solving skills.
DUTIES AND RESPONSIBILITIES
- Generate reports on all digital channels and provides strategies to optimize integrated communication between same.
- Optimizing marketing automation and lead nurturing processes through email, content, and social channels.
- Testing and optimizing marketing tactics for customer acquisition and conversion rate optimization.
- Setting up and optimizing Google AdWords campaigns or other pay-per-click (PPC) advertising.
- Write and edit product content that will be published on e-Commerce websites/portals.
- Set standards, systems, and best practices for new product listings, content creation, distribution, and maintenance.
- Work closely with different teams (product management, graphics, sales) to provide updated content that will be shared across e-Commerce platforms.
- Manage all areas of Media Marketing, PPC, Email Marketing, SEO, Keyword Research and Google Analytics as related to Ecommerce
- Support in other areas of Website UX and Paid social media.
- Ensure adherence to SEO best practices regarding inventory, pre-orders, and pricing policies.
- Monitor changes in product sales by using web analytics and Excel spreadsheets to stay organized.
- Ability to multitask and meet deadlines while maintaining attention to detail.
- Research advertising trends and competitors’ pricing and products
- Decide on appropriate placement of ads and determine what content will best reach customers.
- Publish digital marketing content online and implement email marketing campaigns
- Measure digital traffic, optimize paid advertising campaigns and monitor social media and Google Analytics
- Report on the growth and analytics of campaigns to stakeholders and scale campaigns to maximize ROI
- Monitor project status and budget and conduct market research to inform campaigns
- Brainstorm and implement experiments and conversion tests
- Ability to work outside of normal working hours, as required by the Manager.
- Perform any other duties as required by the Company.
- BSC degree in Marketing or relevant field.
- Minimum of 3 years’ experience in a fast-paced, E-Commerce business.
- Hands-on experience in managing and maintaining E-Commerce websites/portals.
- Knowledgeable of the e-Commerce space that includes marketing strategies, various leading e-Commerce website builders (e.g. Shopify, Elementor), product development, competitive strategies, consumer research, industry trends and usability best practices.
- Knowledge of various platforms and online sales strategies and can be used to conduct digital sales or website conversions.
- Familiarity with web design and a keen eye to detail.
- Excellent communication and collaboration skills.
- Analytical and multitasking skills.
- Self-motivated, out-of-the-box thinker.
- Detail-oriented approach with ability to work under pressure to meet deadlines.
SuperPharm Limited
http://www.superpharm...View Company Profile
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Job Requirements
- BSC degree in Marketing or relevant field.
- Minimum of 3 years’ experience in a fast-paced, E-Commerce business.
- Hands-on experience in managing and maintaining E-Commerce websites/portals.
- Knowledgeable of the e-Commerce space that includes marketing strategies, various leading e-Commerce website builders (e.g. Shopify, Elementor), product development, competitive strategies, consumer research, industry trends and usability best practices.
- Knowledge of various platforms and online sales strategies and can be used to conduct digital sales or website conversions.
- Familiarity with web design and a keen eye to detail.
- Excellent communication and collaboration skills.
- Analytical and multitasking skills.
- Self-motivated, out-of-the-box thinker.
- Detail-oriented approach with ability to work under pressure to meet deadlines.
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