How to Negotiate Effectively

Begin with the end in mind

  • Define the problem or opportunity accurately.
  • Set your objectives clearly in your own mind, including your minimum acceptable outcome, your anticipated outcome and your ideal outcome.
  • Define the win/win situation.

Plan the negotiation

  • Put yourself in the other person’s shoes.
  • Rehearse the responses to difficult questions you may be asked.
  • Think about how to best illustrate your points .

Drive for win/win

  • Understand the other person’s desired outcome.
  • See the areas of similarity.
  • Agree on a situation where you both win.

140728 bpd logo clear backgroundThis business tip is sponsored by BPD Associates Limited, a JobsTT partner.   If you want support in developing yourself and/or your team on this topic, please visit